Did you know that 70% of consumers prefer learning about a company through articles rather than ads? This startling figure, reported by the HubSpot Blog,…
David Carter
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In the fiercely competitive digital arena, understanding how PR & visibility is a resource for helping mission-driven small businesses and non-profits maximize their positive impact…
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Only 17% of B2B buyers consider the content they consume from vendors to be truly excellent. That’s a dismal figure, isn’t it? It tells us…
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Key Takeaways Define your brand’s unique value proposition and target audience explicitly within the next 30 days to avoid market dilution. Allocate at least 25%…
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In an era where consumer trust is paramount, successfully PR & Visibility understands that focusing on ethical marketing and community engagement isn’t just a moral…
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10 min read
In an increasingly discerning market, focusing on ethical marketing and community engagement isn’t just a moral imperative; it’s a strategic advantage. We recently spearheaded a…
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8 min read
A staggering 82% of buyers say that a company’s sales and marketing leadership having a strong online presence impacts their purchasing decisions, according to a…
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7 min read
A staggering 82% of consumers say brand trust is more important than price when making a purchase decision, according to a recent Edelman Trust Barometer…
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7 min read
The digital marketing sphere is awash with misconceptions, particularly concerning how brands carve out their identity. Many believe that in a world saturated with fleeting…
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7 min read
For professionals, building strong media visibility isn’t just about getting noticed; it’s about establishing credibility and authority in a crowded digital space. But how do…
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8 min read
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